Worldwide manufacturer of corrosion-resistant pumps and valves of excellent quality for the chemical Industry. - Developing innovative digital marketing strategies that support global brand awareness and growth - Identify new digital trends, technologies and platforms to strengthen our market position - Responsible for improving online visibility through effective SEO, content strategies, and conversion optimization - Develop and drive marketing campaigns out of CRM - Designing and measuring the effectiveness and performance of marketing activities, evaluating key figures and optimizing campaigns - Ensuring a first-class customer experience on our website and implementing best practices for web design and user guidance - Lead Richter global social media strategy and content to strengthen our presence - Responsible for creating targeted content (blog posts, white papers, case studies) - Responsible for creating engaging graphics and visual content that support Richter brand identity and effectively convey the marketing messages (Corporate Design) - Preparation and coordination of trade fairs and roadshows